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AI will no longer live in the cloud

6/22/26

Author

Kirill Chistiakov

AI will no longer live in the cloud

In recent years, the development of artificial intelligence has been inextricably linked to cloud technologies. Large language models were run in massive data centers, companies leased computing resources from leading providers, and almost every AI product depended on a constant internet connection.

It seemed that this was exactly what the future would look like. The larger the model, the more servers it requires. The more users, the more powerful the infrastructure must be. But in 2026, this approach is beginning to change, and more and more companies want to run AI closer to their data, production, and business processes. And it's not just about security or privacy. Businesses are gradually realizing that reliance on remote cloud services creates new risks and limitations that can impact operational speed, costs, and even the company's competitiveness.

The Cloud Has Ceased to Be a Universal Solution

For a long time, cloud infrastructure was considered the only viable option. It allowed products to scale quickly, avoided spending millions of dollars on proprietary servers, and provided access to the most cutting-edge AI models.

However, as artificial intelligence grew in popularity, new problems began to emerge, and the cost of using AI services continues to rise. Companies are scrutinizing expenses on tokens, API requests, and data processing more closely. Some organizations are already facing situations where the AI budget is depleted much faster than anticipated.

Moreover, it is becoming increasingly important for businesses to control their own data. This is especially true for the financial sector, manufacturing, healthcare, and large enterprise systems, where transferring information to third-party services involves additional risks. As a result, companies are beginning to look for alternatives.

AI Is Moving Closer to Where Data Is Created

Just a few years ago, the idea of running AI locally seemed unlikely. There simply wasn't enough device performance or accessible models for this.

Today, however, the situation is completely different, and modern AI models are becoming more compact and efficient. New chips are being designed specifically for working with artificial intelligence, and hardware manufacturers are actively integrating AI capabilities into servers, laptops, and even mobile devices.

In manufacturing, algorithms analyze images directly on factory floors. In logistics, AI operates alongside sensors and cameras. In enterprise systems, models run within the company's internal infrastructure without sending data to an external cloud.

In effect, we are witnessing a shift from centralized AI to distributed AI, and this could become one of the most significant technological transformations of the decade.

Control Is Becoming the New Competitive Advantage

Along with the development of AI, companies' attitudes toward technological independence are also shifting. Until recently, most businesses were willing to rely completely on major tech platforms. However, recent events have demonstrated how dangerous it is to depend on a single provider.

Companies are increasingly building multi-cloud strategies, utilizing open models, and striving to maintain control over their own AI infrastructure. For many organizations, this is no longer a matter of cost savings, but a matter of long-term business resilience.

This is especially noticeable in Europe, where companies are actively seeking alternatives to American and Chinese AI services in an effort to reduce technological dependency and maintain control over their data.

The Future Will Be Hybrid

Despite all these changes, this does not mean that cloud technologies will disappear. On the contrary, they will remain a vital part of the AI ecosystem. Large models, complex computations, and global services will continue to run in the cloud, but more and more tasks will be executed closer to the user—part of the AI will run locally, and part within corporate infrastructure or in the cloud. And it is this hybrid model that appears set to become the new standard. Therefore, the tech race is no longer simply about who builds the largest model or constructs the biggest data center. A much more important question is emerging: who can deliver intelligence to where it is needed most.

What is currently preventing your business from growing?

What is currently preventing your business from growing?

What is currently preventing your business from growing?

What is currently preventing your business from growing?